Wednesday, May 30, 2012

Scotland Tonight - Scottish Independence Yes campaign

Scotland Tonight - Scottish Independence Yes campaignThe website of the Yes campaign for the independence referendum has been criticised after appearing to cite people who follow the campaign on Twitter as supporters. YesScotland.net presents images of social media followers under the heading "Powered by people o' independent mind, like you...". But after people who do not support independence saw their images on the site, YesScotland bosses changed the wording to "Already thousands have followed Yes Scotland, here are some of them..." The website is powered by NationBuilder, cutting edge social campaigning software inspired by the Obama campaign's successful new media strategy from the 2008 US presidential election. Adriel Hampton of NationBuilder was speaking to Rona Dougall on Scotland Tonight on Wednesday about the software.
Author: STVNews
Duration: 5:12



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Scotland Tonight - Scottish Independence Yes campaign
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